Lead, PO, senior IC, or technical CTO — your call

I match the hat to the product stage — from greenfield architecture and social-commerce agents to enterprise Coveo integrations and FinTech underwriting at scale.

Microsoft Certified

Azure Developer Associate

  • Headless commerce & commercetools multi-store
  • Social commerce, LangGraph & WhatsApp flows
  • FinTech — Plaid, Auth0, Kinde OAuth, ISO dashboards
  • AEO, JSON-LD, llms.txt & Core Web Vitals
  • Datadog, n8n & production observability
  • OTT (Viu), Coveo search & Adobe Experience League

11+

Years engineering

25+

Production projects

6+

Active clients

99.9%

Uptime targets

Frontend & platform

ReactNext.jsTypeScriptNode.js

Commerce & social

commercetoolsShopifySocial CommerceStripe

AI & automation

LangGraphLangChainn8nOpenAI

Cloud & observability

AzureAWSDatadogCoveo

FinTech & identity

PlaidAuth0KindeClerkOAuth

How I engage

I wear different hats depending on what the product needs

Same engineer — different lens. Each engagement gets the role the team actually needs, not a generic job title.

01

Architecture & delivery

Lead Engineer

System design, unblocking teams, shipping production outcomes

Own system design, team unblocking, and production outcomes across commerce, FinTech, and AI platforms.

Recent contexts

  • Rich Cookies USA
  • GENIUS Shop
  • Qinsights Qatar
  • Revenued
02

Roadmap & outcomes

Product Owner

Scope, KPIs, and releases tied to business goals

Translate business goals into scoped releases — social commerce flows, underwriting UX, agent guardrails, and measurable KPIs.

Recent contexts

  • Rich Cookies USA
  • House of Happy Leaf
  • Juiceit.ai
  • Wizly
03

Hands-on execution

Senior Developer

Deep IC work on integrations, performance & quality

Deep IC work on Next.js, Node.js, and integrations — Coveo, Plaid, commercetools, OTT pipelines, and performance.

Recent contexts

  • Adobe EXL
  • END. Clothing
  • Viu
  • Jaycar
04

Embed & ship

Independent Contributor

Fast onboarding, clean PRs, zero hand-holding overhead

High-trust contractor for enterprise and startup teams — fast onboarding, clean PRs, and zero hand-holding overhead.

Recent contexts

  • Adobe EXL
  • Wizly
  • Open Source
  • American Golf
05

Strategy & scale

Technical Lead / CTO

Stack decisions, observability & AI adoption roadmaps

Stack decisions, hiring support, CI/CD, observability, and AI adoption roadmaps for teams scaling from 0→1 or 1→N.

Recent contexts

  • Rich Cookies USA
  • Revenued
  • Job Hunt Automation
06

Integration & scale

Solutions Architect

Composable APIs, search layers & multi-tenant commerce design

Design composable stacks — commercetools + Frontastic, Coveo pipelines, Plaid/Auth0 FinTech, OTT performance, and observability baked in from day one.

Recent contexts

  • Kitchen Warehouse
  • Adobe Coveo
  • Viu
  • GENIUS Shop

How I deliver

Engineering process
01

Discovery & architecture

Discover

Map business goals, user journeys, and technical constraints. Define architecture, APIs, SEO/AEO strategy, and measurable success criteria before the first PR.

02

Iterative delivery

Build

Ship iteratively with TypeScript, tests, and performance budgets. From commercetools multi-store launches to LangGraph agent workflows — every layer is observable and documented.

03

Scale & handoff

Scale

Deploy with CI/CD, monitoring, and Core Web Vitals tuning. Hand off runbooks, JSON-LD, sitemaps, and analytics so the product grows long after launch.